{'It’s like they’ve erupted out of someone’s subconscious': how horror came to possess today's movie theaters.

The biggest shock the movie business has experienced in 2025? The return of horror as a main player at the UK film market.

As a category, it has notably outperformed previous years with a annual growth of 22% for the UK and Irish box office: £83.7 million in 2025, against £68.6 million last year.

“Last year, no horror film reached £10m at the UK or Irish box office. This year, five films have,” notes a film industry analyst.

The top performers of the year – Weapons (£11.4 million), another hit film (£16.2m), The Conjuring Last Rites (£14.98m) and 28 Years Later (£15.54m) – have all remained in the theaters and in the public consciousness.

Although much of the industry commentary highlights the singular brilliance of renowned filmmakers, their successes indicate something shifting between moviegoers and the genre.

“Viewers often remark, ‘This is a must-see regardless of your genre preferences,’” says a content buying lead.

“Films like these play with genre and structure to create something completely different, and that speaks to an audience in a different way.”

But beyond artistic merit, the ongoing appeal of frightening features this year implies they are giving cinemagoers something that’s much needed: therapeutic relief.

“Currently, cinema mirrors the widespread anger, fear, and societal splits,” observes a genre expert.

A scene from 28 Years Later, a major horror success this year, featuring Aaron Taylor-Johnson and Alfie Williams.

“Horror films are great at playing into people’s anxieties, while at the same time exaggerating them. So you forget about your day-to-day anxieties and focus on the monster on the screen,” says a prominent scholar of horror film history.

In the context of a global headlines featuring conflict, immigration issues, political shifts, and climate concerns, ghosts, monsters, and mythical entities strike a unique chord with filmg oers.

“Some research suggests vampire film popularity correlates with financial downturns,” states an performer from a popular scary movie.

“This symbolizes the way modern economies can exhaust human spirit.”

Historically, public discord has always impacted scary movies.

Scholars reference the rise of German expressionism after the first world war and the unstable environment of the early Weimar Republic, with features such as The Cabinet of Dr Caligari and the iconic vampire tale.

Subsequently came the Great Depression era and iconic horror characters.

“Take Dracula: it depicts an Eastern European figure invading Britain, spreading a metaphorical infection that endangers local protagonists,” notes a historian.

“So it reflects a lot of anxieties around immigration.”

The classic Dr Caligari captured the chaotic spirit of the early 20th century.

The boogeyman of border issues shaped the just-premiered rural fright The Severed Sun.

The filmmaker elaborates: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”

“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”

Arguably, the present time of praised, culturally aware scary films commenced with a sharp parody released a year after a divisive leadership period.

It ushered in a new wave of horror auteurs, including a range of talented artists.

“Those years were remarkably vibrant,” recalls a filmmaker whose project about a violent prenatal entity was one of the period's key works.

“In my view, it marked the start of a phase where filmmakers embraced wildly creative horror with artistic ambitions.”

This creator, now penning a fresh horror script, notes: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”

An influential satire from 2017 launched modern horror with social commentary.

At the same time, there has been a revival of the underrated horror works.

Earlier this year, a nicke l venue opened in a major city, showing obscure movies such as The Greasy Strangler, a classic adaptation and the modern reinterpretation of the expressionist icon.

The re-appreciation of this “rough and rowdy” genre is, according to the theater owner, a direct reaction to the formulaic productions pumped out at the cinemas.

“It counters the polished content from big producers. The industry has become blander and more foreseeable. Numerous blockbusters share the same traits,” he says.

“Conversely, [such movies] appear raw. As if they emerged straight from the artist's mind, untouched by studio control.”

Scary movies continue to disrupt conventions.

“Horror possesses a dual nature, feeling both classic and current simultaneously,” observes an specialist.

Alongside the re-emergence of the mad scientist trope – with multiple versions of a well-known story upcoming – he anticipates we will see scary movies in 2026 and 2027 reacting to our modern concerns: about artificial intelligence control in the coming decades and “monstrous metaphors in power structures”.

At the same time, a biblical fright story a forthcoming title – which tells the story of biblical parent hardships after Jesus’s birth, and includes well-known actors as the sacred figures – is scheduled to debut later this year, and will certainly cause a stir through the religious conservatives in the United States.</

Tiffany Tapia
Tiffany Tapia

Maya Chen is a gaming enthusiast and analyst with over a decade of experience in online casinos, specializing in slot game mechanics and player trends.